Search Engine Optimization (SEO) is a process used to enhance a website’s visibility and ranking in search engine results pages (SERPs). It involves various strategies and techniques aimed at improving the website’s relevance and authority in the eyes of search engines like Google, Bing, and Yahoo. Here are some key aspects of SEO:

Keyword Research ,On-Page Optimization, Content Creation, Technical SEO, Off-Page SEO, Local SEO, User Experience (UX) Optimization, Analytics and Monitoring
SEO is an ongoing process that requires continuous monitoring, adaptation, and optimization to keep up with changes in search engine algorithms and user behavior. It’s a crucial aspect of digital marketing for businesses looking to increase their online visibility and attract organic traffic.